
Premium Natural Grooming For Everyone
Handcrafted in Small Batches in British Columbia
Just Six Simple Ingredients
Rooted in nature. Refined for results


Made by hand, born from necessity
Kenton Wilde was born from frustration with hair products that didn’t work."I couldn’t find a clay that delivered a strong, flexible, matte hold while staying clean, so I spent many months testing and refining a formula that finally hit the sweet spot." The result is a handcrafted, small-batch matte clay made with 100% natural ingredients. No harsh chemicals, no fillers, just a product that performs every day. Strong. Matte. Reworkable. No compromises.
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